Porrada BJJ Native App
HI MY NAME IS MEHRABAN!
I AM A UX DESIGNER LOOKING TO HELP YOUR PRODUCTS BECOME MORE USER FRIENDLY.
I was always interested in becoming a designer. Hence, I enrolled in a gifted art program in high school. However, life did not go as smoothly as I hoped and the recession happened. I wondered if knowledge about business would be an asset to my future.
A year before graduating high school, I switched programs and enrolled in accounting for university and quit my art program. With much disappointment from my peers, I went on my journey to learn about business. After switching to HR and graduating, I worked for a few months for a start-up social media marketing company as an account manager and an HR and did not enjoy the role of an HR manager. For fun, I picked up jewerly design.
While I was in my hometown for about a year my old English teacher and friend suggested teaching English as a second language, I started teaching and I enjoyed it very much. I then came back to Canada and completed my TESL license. I taught for two years and realized for the amount of work you do you are not well compensated. So it was time to explore my options. I was suggested to look into becoming a scrum master trainer, I examined it thoroughly and it did not seem like the job for me.
After a short while, a dear friend who is a product manager and knows my history suggested UX designer, I researched it and it finally made sense. I wish I knew about this field way before, but now I can apply my knowledge of business, human interaction and design throughout my work.
Looking to hire me?
Please contact me!
HI MY NAME IS MEHRABAN!
I AM A UX DESIGNER LOOKING TO HELP YOUR PRODUCTS BECOME MORE USER FRIENDLY.
I was always interested in becoming a designer. Hence, I enrolled in a gifted art program in high school. However, life did not go as smoothly as I hoped and the recession happened. I wondered if knowledge about business would be an asset to my future.
A year before graduating high school, I switched programs and enrolled in accounting for university and quit my art program. With much disappointment from my peers, I went on my journey to learn about business. After switching to HR and graduating, I worked for a few months for a start-up social media marketing company as an account manager and an HR and did not enjoy the role of an HR manager. For fun, I picked up jewerly design.
While I was in my hometown for about a year my old English teacher and friend suggested teaching English as a second language, I started teaching and I enjoyed it very much. I then came back to Canada and completed my TESL license. I taught for two years and realized for the amount of work you do you are not well compensated. So it was time to explore my options. I was suggested to look into becoming a scrum master trainer, I examined it thoroughly and it did not seem like the job for me.
After a short while, a dear friend who is a product manager and knows my history suggested UX designer, I researched it and it finally made sense. I wish I knew about this field way before, but now I can apply my knowledge of business, human interaction and design throughout my work.
Looking to hire me?
Please contact me!
MY
STORY
MY
STORY
MY
STORY
Porrada BJJ Native App





Brief
Create an app that allows BJJ fighters to learn techniques online and allow them to recall their techniques for practicing and drilling.
Role
UX Researcher
UX Designer
UI Designer Assisstant
Client point of contact
Skills Developed
Domain & user research, user interviews, recruiting interviewees, wireframing, prototyping, design, project management, cross-functional collaboration, communication skills, agile workflow
Tools
Adobe Creative Suite
Google Forms
Figma
Keynote
Duration
3 weeks Sprint
Solution
Problem
Creative Process

To be able to better understand the collected data, I put together an affinity diagram.
Overview
The User & Domain Research
To better understand the needs, goals, and behaviours of fighters, we decided to do some upfront user research.
1. We sent out an online survey to find as many fighters within the short time frame provided across different regions and received 28 responses.
2. We conducted one-on-one interviews with fighters to collect answers to more complex and in-depth questions.
Anything holding you back from training more often?

Most prominent reasons were:
Family obligations
Gym timetables
Long commute
Work schedule
High cost
Injuries
Would you be open to signing up for a BJJ online course?

15.4 % would signup for Porrada BJJ and 50% might if convinced. Providing a 75% chance of users using this app.